[REDACTED] — real-estate agency (Bali, Turkey, Kyiv) · Bali → Europe, Dubai, Ukraine · Meta
$50→$30per qualified lead · $7 per FB lead
Qualified Bali-property leads cut from $50 to $30
ORIGINAL FILE TITLE — $30 per Qualified Lead in Bali Real Estate and $10 per FB Lead | Meta
Real EstateLead Generation
THE PROBLEM
Qualified leads were landing at ~$50 across international property markets — too rich to scale on.
THE SYSTEM
- →Optimized Meta lead form as the qualification gate
- →Tested every hypothesis on Ukraine first, then launched only the winners into Europe and Dubai
- →Weekly creative analysis tracked through the CRM with UTM tagging
THE NUMBERS
| Metric | Before | After |
|---|---|---|
| Qualified lead | $50 | $30 |
| FB lead (CPL) | — | $7 ($5 in some EU ad sets) |
| Leads | — | 900+ in 2 months |
| Ad budget | — | $3,500 |
Qualified-lead cost down 40% by proving each angle on a cheap market before spending on expensive ones.
THE EVIDENCE
PROOF PACK BEING DECLASSIFIED — real ad-account screenshots for this file are being prepared. Want them now? Ask on the audit call, I'll screen-share the account.