[REDACTED] — Bali real-estate agency · Bali → EN + UA/RU markets · Meta
5×ad spend scaled · $3k → $15k+/mo
Ad spend scaled 5× and the international market cracked
ORIGINAL FILE TITLE — How We Scaled Real Estate Ad Spend by 5X and Cracked the International Market for Bali Properties 🌴 | Meta
Real Estate
THE PROBLEM
A stalled contractor, no traction in the English-speaking market, and a client ready to grow but afraid to burn budget.
THE SYSTEM
- →Creative KPI system: 5 scripts + 10 variations per week
- →Per-geo creative analytics — EN and UA/RU markets run separately
- →Reels channel built as an organic warm-up layer
THE NUMBERS
| Metric | Before | After |
|---|---|---|
| Budget | $3k/mo | $15k+/mo (5×), plus up to $11k/mo EN traffic |
| EN market | — | MQL $60 · technical lead down to $10 |
| RU/UA market | — | MQL $85 · technical lead down to $34 |
| Instagram layer | — | $1k/mo · MQL $80 · subscribers $1–1.5 |
| Deals | — | 2–5 per month · properties $88k–$500k |
Five-fold scale with per-geo economics documented the whole way.
INSIDE THE FILE
From the file
- ›Landing pages vs lead forms tested head-to-head — LPs consistently delivered higher-quality traffic
- ›Creative KPI system: 5 scripts + 10 variations weekly, analytics reviewed twice a week
- ›Formats included AI-generated voiceovers and AI-enhanced video inserts
THE EVIDENCE
PROOF PACK BEING DECLASSIFIED — real ad-account screenshots for this file are being prepared. Want them now? Ask on the audit call, I'll screen-share the account.